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Why Twisted Throttle is Over Black Friday – 2016
Remember when we all camped out in front of a fire, not a storefront, on the day after Thanksgiving? Once upon a time, that Friday was a day for family and friends and long-weekend activities, not fighting the crowds to get a deal in a store. When did pestering consumers with Thanksgiving-day sales become an acceptable way to do business? When we retailers chose to bombard you with marketing messages instead of good wishes. So this year, at Twisted Throttle, we’re putting our boot down. We think it’s time to bring back the true meaning of Thanksgiving: enjoying the people and experiences that matter to you. So we’re doing things a little differently this year.
This Black Friday, we’re closing our doors so our staff can spend time doing whatever makes them happy. A few people have volunteered to man the phones that day, for customers who didn’t get the memo (and for those of you who still want to place orders).
In the spirit of REI’s #OptOutside campaign, we’d like to share what the Twisted staff will be up to this Black Friday. As you can see below, we’re planning to do everything from wrenching to riding, sleeping to hiking, decorating to baking. Spending time with our pets, our family, and maybe just ourselves. Finding adventure in little things and big things. At least one of us will be eating copious amounts of pie.
Though we spend a lot of time extolling the benefits of motorcycling experiences, we know that adventure comes in all forms. It can happen anywhere, anytime — especially when you take a moment to appreciate what’s right in front of you. We wish you and yours the very best this holiday season, and we hope you find time to enjoy all the things that are important to you.
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I’m going to brew a dopple bock.
Great post! Love it! (and what REI has started). Giving thanks and appreciating what we have.
I respect the way you guys do business and don’t just do what everybody else is doing. Kudos!
Get out there Jessica and Memphis! Miss you guys back here in Cali!
Right on, TT. Right on.
Best sales message of the year, good for you and glad to be a customer.
What a terrific example of business ” being all about people.”
Good for you guys!
Thanks for setting such a a great example!!
Have a great Thanks Giving weekend guys, possibly my favourite US holiday… hmmm pie!
Good on you Twisted Throttle!
get out and live – great example to let your people enjoy, we can shop another day – I’ll be riding to the Appalachian Trail, and hiking the first of 2179 miles
Well Done
You set a very visible people-first example (versus profits-first, which is all too common.) Nice!